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Expressions of interest

Find out about Expressions of interest in job search.

An Expression of Interest (EOI) is similar to ‘cold calling’ where you are initiating contact with an employer or organization and letting them know about your skills, talents, interest in their company and availability.

According to Southam, an "Expression of Interest" is a term used when an employer is casting a wide net to find a certain type of candidate. Typically, the employer might have a number of jobs to fill and so is using this type of job ad to pull in skills sets rather than people answering to a specific job title. 
It appears the term is used to fill recruitment projects as diverse as call centre roles to technicians needed to fulfill a big building contract such as a defence force contract.”
(Southam, careerone nd)

An EOI is a usually a letter introducing yourself, indicating your interest in the organization and how you could contribute to a particular role or position.

No specific format is required. The EOI is usually less formal than the Application package so the employer or a selection panel will not be expecting anything too long (it I srecommended that it be no longer than one page). The expression of interest is indicating interest in a role of position and it is usually more personal than a resumé.

The content of the EOI should identify and highlight key aspects from your resumé that are directly relevant to the position or role you are focusing on. Although you will also attach your resumé the covering EOI letter is making sure the employer sees the pertinent information and encourages follow up contact and an interview or further discussions. It is in the interview and follow-up discussions/interview that you can elaborate and provide details about your relevant training, experiences, skills and thoughts about how you can contribute to the organization.

The following EOI format suggestions may be useful:

  • use a heading on the cover letter such as "Expression of Interest: Position title
  • start with an opening sentence e.g. the words "I am writing to express my interest in ..."
  • then briefly outline and highlight your skills and the type of role that you are looking for. If responding to a posted generic advertisement address and specific skills that may have been mentioned.

For the body of the EOI letter

  • 1st section – Direct request for the advertised position or expression of interest for a position or role within the organisation
  • 2nd paragraph – present the reasons why you believe you are suitable for position in a summary form, be sure to address against position requirements and refer to further information in attached documentation – if space allows you can expand on your experiences as it relates to the position and suggest your unique contributions
  • 3rd paragraph – Ask for an interview and follow up meeting
  • 4th paragraph – Confirm your contact details and availability for interview.
  • Sign the letter using "Yours sincerely," - Sign your name legibly!
  • Post it and be sure that it is delivered on time.

Be prepared:

  • by researching the organization and the position so that you can tailor the cover letter and your follow-up discussions. Be sure to check the website and read relevant policies and guidelines. Having interest in the organization and indicating you are knowledgeable about the company will give you a competitive edge over any other candidates who have not spent time finding out about the organization.
  • by preparing your presentation folder that includes all the documentation to present at the interview/discussions.

Resources:

Southam, K. careerone.com.au Expression of Interest http://career-advice.careerone.com.au/job-hunting-strategy/the-job-hunt/expression-of-interest-20080129/article.aspx (accessed 2 March 2012)

How do you write an expression of interest for employment in a specific position in private? http://wiki.answers.com/Q/How_do_you_write_an_expression_of_interest_for_employment_in_a_specific_position_in_private (accessed 2 March 2012)

Base template — Writing your application letter http://www.graypower.com.au/appltr.htm (accessed 2 March 2012)